Privacy Policy
Ascend Business Solutions Pty Ltd (ACN: 687 339 251), trading as Ascend Business Solutions, is committed to protecting the privacy of your personal information. This Privacy Policy outlines how we collect, use, disclose, and manage your personal information in accordance with the Australian Privacy Principles (APPs) contained in the Privacy Act 1988 (Cth).
By engaging our services, visiting our website, or providing us with your personal information, you agree to the terms of this Privacy Policy.
1. Collection of Personal Information
We collect personal information that is reasonably necessary for us to provide our services and conduct our business operations. The types of personal information we may collect include:
Contact Information: Name, address, email address, phone number.
Identification Information: Date of birth, job title, company name.
Financial Information: Bank account details, payment information (for billing purposes).
Business Information: Details about your business operations, financial performance, and specific needs related to the services we provide.
Communication Records: Records of your interactions with us, including emails, phone calls, and meeting notes.
Website Usage Data: Information about how you use our website, including IP address, browser type, pages viewed, and access times (collected via cookies and analytics tools).
2. How We Collect Personal Information
We collect personal information in various ways, including:
Directly from you: When you provide it to us in person, over the phone, via email, through our website forms, or during the course of providing our services.
From third parties: We may collect information from publicly available sources, business partners, or third-party service providers, where it is reasonable and practicable to do so.
Through our website: Via cookies and other tracking technologies (as detailed in Section 8).
3. Purpose of Collection
We collect, hold, use, and disclose your personal information for the following purposes:
To provide you with the business solutions and services you request.
To communicate with you about our services, updates, and relevant information.
To manage our relationship with you, including billing and account management.
To improve our services and develop new offerings.
To conduct market research and analysis.
To comply with our legal and regulatory obligations.
For internal administrative purposes, such as record keeping and training.
To send you marketing and promotional communications that we believe may be of interest to you (you can opt-out at any time).
4. Disclosure of Personal Information
We may disclose your personal information to third parties in the following circumstances:
Service Providers: To third-party service providers who assist us in operating our business (e.g., IT service providers, cloud hosting, payment processors, marketing agencies). These third parties are only permitted to use your information for the purpose of providing services to us.
Professional Advisers: To our professional advisers, such as accountants, lawyers, or auditors.
Regulatory and Government Bodies: Where required or authorised by law, such as to ASIC, ATO, or other government agencies.
Business Transfers: In the event of a merger, acquisition, or sale of all or part of our business, your personal information may be transferred to the new entity.
With Your Consent: Where you have provided your express consent for disclosure.
We will take reasonable steps to ensure that third parties to whom we disclose personal information are bound by privacy obligations no less onerous than those in this Privacy Act.
5. Overseas Disclosure
Ascend Business Solutions Pty Ltd primarily operates within Australia. However, some of our third-party service providers (e.g., cloud hosting or software providers) may store or process data outside of Australia. In such cases, we take reasonable steps to ensure that these overseas recipients handle your personal information in accordance with the Australian Privacy Principles or are subject to substantially similar privacy laws.
6. Data Quality and Security
We take reasonable steps to ensure that the personal information we collect, use, and disclose is accurate, complete, and up-to-date. We also take reasonable steps to protect your personal information from misuse, interference, loss, unauthorised access, modification, or disclosure. These measures include:
Implementing physical security measures for our premises and data storage.
Using technological security measures such as firewalls, encryption, and secure servers.
Restricting access to personal information to authorised personnel only.
Regularly reviewing and updating our security practices.
While we strive to protect your personal information, we cannot guarantee the absolute security of any information transmitted over the internet.
7. Accessing and Correcting Your Personal Information
You have the right to request access to the personal information we hold about you and to request that we correct any inaccuracies.
To request access or correction, please contact us using the details provided below. We will respond to your request within a reasonable timeframe and, where permitted by law, may charge a reasonable fee for providing access to your information.
In certain circumstances, we may refuse your request for access or correction, in which case we will provide you with written reasons for our decision.
8. Cookies and Website Analytics
Our website may use "cookies" to enhance your experience. Cookies are small text files placed on your computer or device by a web server. They help us analyse website traffic, remember your preferences, and provide a more personalised experience.
We may also use third-party analytics services (e.g., Google Analytics) to collect information about how visitors use our website. This information is aggregated and anonymous and helps us understand website usage patterns to improve our site.
You can choose to accept or decline cookies. Most web browsers automatically accept cookies, but you can usually modify your browser setting to decline cookies if you prefer. However, this may prevent you from taking full advantage of the website.
9. Making a Privacy Complaint
If you believe that we have breached the Australian Privacy Principles or have a complaint about our handling of your personal information, please contact us in writing using the details below.
We will acknowledge your complaint within a reasonable timeframe and will investigate it promptly. We will then notify you of the outcome of our investigation and the steps we will take to resolve the complaint.
If you are not satisfied with our response, you may contact the Office of the Australian Information Commissioner (OAIC) at www.oaic.gov.au.
10. Changes to This Privacy Policy
We may update this Privacy Policy from time to time to reflect changes in our practices or legal requirements. Any changes will be effective immediately upon posting the revised Privacy Policy on our website. We encourage you to review this Privacy Policy periodically to stay informed about how we are protecting your information.
11. Contact Us
If you have any questions about this Privacy Policy or our privacy practices, please contact us via the form on the contact page here:
Last Updated: 23 May 2025